New Jersey Institute of Technology
MS Computer Science
About
Founder of Brandsap. Software engineer, AI builder and quantitative analyst. I take products from a whiteboard to something running in production, and I do it across several problem spaces at once.
01 / Story
I started as a software engineer, then moved into cloud and enterprise systems at ZS Associates, building analytics platforms for global clients. That work pulled me deeper into machine learning and quantitative analytics, first in research at NJIT and now as a Senior Quantitative Analyst at Exelon, where I build affordability models and forecasting systems used in real decisions.
Alongside that, I build independent AI and software products under Brandsap. Rankelo, Capital Intelligence OS, IPO Intelligence, Vaani, TalkBot, Bizia, ApplyPilot and SiteCraft each address a different real-world problem, from growth intelligence to voice AI to career technology.
What connects the work is an interest in systems that can reason, use tools, act, measure and improve on their own, and the discipline to take an idea from a whiteboard to production. I bring the same rigor from enterprise quantitative work into every product I ship: explainable models, clean data, and results that hold up under scrutiny.
02 / Evolution
03 / Path
The Tech Inc
Software, web applications and product development.
ZS Associates
Cloud systems, enterprise applications and analytics.
Great EmployeeNJIT / NSF
Machine learning, predictive modeling and research.
Exelon
Quantitative analytics, forecasting, customer intelligence and data systems.
Brandsap
Building independent software and AI products.
04 / Education
MS Computer Science
Bachelor of Engineering, Information Technology
05 / Philosophy
The goal is not more AI output. The goal is better execution.
Every product runs a loop: understand, reason, use tools, act, measure, learn. If the loop does not close, it is not finished.
Explainable models, clean data and results that hold up under scrutiny. The same standard as enterprise analytics, applied to shipping software.
Each Brandsap product stands on its own. Shared parent, separate problems, no forced dependencies between them.
06 / Now
07 / FAQ